Frequently Asked Questions
I've heard this conference is just for booksellers. I sell on Amazon but I don't sell books. Would I still benefit from attending?
SCOE is for all online sellers who use Amazon as a sales platform or who want to, no matter what their inventory. Last year, approximately 1/3 of our seller attendees were from the Consumer Products (non-media) segment, and rich content was created and delivered just for them. This year we plan to invite Amazon category managers from several different product categories to address the specific concerns and ideas of Consumer Products sellers.
How can I keep up with Conference news?
There are lots of ways to keep up with what we are up to. First, check this website frequently. All news, agendas, questions, answers and other additional information will be posted as soon as it is determined. Also, join the Facebook page dedicated to SCOE 2010. Of course if you have questions or ideas, please feel free to send them to sellersconference@comcast.net.
Is there a dress code?
There is no formal dress code for the Conference. However, most people wear business casual. So for men, think chino pants and short-sleeved button down shirts. For women, nice pants and tops or casual dresses are fine.
Do I Have to Stay at the Marriott?
The Seattle Airport Marriott is highly recommended for Conference attendees, but not mandatory. Most attendees will find that the Marriott makes sense for them. The $109 per night room rate, the full-service business class facility and the convenience of being right in the middle of the conference action makes the Marriott the logical choice. We believe that you'll find the value and convenience to be very inviting.
Can I register and pay for part of the event?
While you may choose to attend just parts of the weekend, you'll need to register and pay for the entire event if you wish to attend any parts of it.
Do I need to rent a car if I fly in?
No. The Marriott provides a free shuttle going to and from the airport. If you wish, there is also a shuttle that will take you to a nearby shopping mall, or to Downtown Seattle. However, if you do rent a car, we have negotiated a daily fee of $8 per day for our attendees for parking at the Marriott. This is less than half the regular rate.
If I join the SCOE 2010 Facebook group, why should I also attend the Conference?
If you're not already a member of Facebook, please join, then do join our group! This group is great for keeping in touch with other online sellers and discussing business strategies. However, the Conference itself offers a unique and valuable experience. First, you'll hear presentations designed specifically for you and have face to face access with Amazon execs, where you can address specific questions. Secondly, when you come to the Conference, your whole weekend will be dedicated to improving your business, rather than having to periodically interrupt your life to go online. Thirdly, the variety of ideas and information you receive is unparalleled when 200+ sellers meet face to face to share ideas, experiences and business concerns.
Do Amazon executives attend other similar events?
No. We are very fortunate to have such rich attendance and participation from Amazonians. This is the only Conference for Independent Sellers attended by Amazon execs. They all put many hours into preparing their presentations for the Conference, and give up weekend times with their families to make your Conference experience really great. They are very enthusiastic about this opportunity to meet with you in person, and love to attend this event. This Conference is unique. There is no other setting in which you can have this face to face contact, receive direct answers to your questions and have your opinions heard.
Can I bring my family?
Seattle is at its best in July and there is a lot to enjoy. If you have non-attendee family members who want to come along to sightsee, shop and explore the city, of course they are welcome to do so. There is no cost for them to just come along for the ride. However, if they want to attend any of the actual Conference sessions or share meals with you at the conference, they must pay and register as an attendee. And please, no kids at the Conference sessions.